Beards Of Motorcycles (BOM) is an initiative born out of passion and pride. BOM was established in the year 2018 by friends & founder members – Mitul (Captain) & Zal (Apprentice). It all began in the backyard where we started making quality custom parts for our own motorcycles. Idea was to create parts that were more compatible to the riding conditions in India, were better quality than the OEM parts and were cost effective. Gradually our work got noticed during group rides and that created demand from fellow riders. While all founder members had their day jobs, this became a labor of love and was more fun and closer to our heart. We started fulfilling demands of our fellow riders and the number of riders, and demand kept growing for BOM made parts and services. Come January of 2020 we decided to have a space dedicated to this initiative and here we are with a fully equipped BOM workshop and a nationwide following of superbike owners who love and support this initiative.